Woodhouse Catering

Services
Branding + Web Design
Client
Covenant Woods
2020

challenge

Woodhouse, a premier catering company dominating Central Virginia, was born from its parent company, Covenant Woods. The goal of Woodhouse was clear: to create memorable experiences for clients and guests through quality food, exceptional service, and superior venues. The team at Covenant Woods approached us to develop a distinctive brand identity and design a website that would serve as a powerful tool for marketing and bookings.

Solution

To craft Woodhouse's brand identity, we used their name as the foundation for the design. We incorporated wooden textures as a visual element, cleverly shaping them to mirror the home logo, creating a direct visual play on the name 'Woodhouse.' The warm, inviting color palette was chosen to evoke a sense of belonging and trust, ensuring that the brand felt welcoming and approachable, while reinforcing the company's commitment to exceptional service and memorable experiences.

For the website, we focused on simplicity and clear functionality. We created intuitive user pathways that guided visitors through the brand story, package options, and vendor information. Each section was designed to make the process seamless, allowing users to easily explore the offerings and book their services with confidence.

other

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Veracity by RGP
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Veracity
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