With years of experience in the creative industry, I know that truly impactful brand experiences begin with deep listening and understanding. Through close collaboration, I craft bespoke designs that forge meaningful connections, sparking a sense of wonder and lasting engagement.
For me, design is more than just aesthetics—it's about storytelling. Every visual element is an opportunity to shape a brand’s narrative, bringing its essence to life.
Art Director
based in NYC
I design for transformation
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Name -- Crystal douglas
Location -- new york, ny
Time zone -- eST
Avaliable for Work
I design for connection
Take a closer look at some of my most engaging design projects and the creative thinking behind them.
Selected work
Veracity by RGP
Brand Identity + Collateral
Veracity
Brand Refresh
VACU
Digital Design System
IHS
Web Design
Kelly IP
Web Design
Woodhouse Catering
Branding + Web Design
I design with intention
Services
/ (what i do)
01
Brand identity
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I help brands stand out by crafting their identity from the ground up. From defining their unique positioning and designing impactful logos to developing cohesive brand guidelines and compelling visuals, I ensure every element feels authentic and aligned. With expertise in art direction and brand collateral, I make sure every touchpoint reflects the brand’s personality, maintains consistency, and forges a strong connection with the right audience.
02
Web Design
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From defining a brand’s digital presence and designing intuitive user experiences to developing responsive layouts and seamless interactions, I craft visually interesting and highly functional websites that leave a lasting impression. Every element is thoughtfully designed to be engaging, cohesive, and aligned with the brand’s identity, ensuring a seamless and impactful online experience.
03
UX/UI Design
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With a focus on user-centered design, I bridge aesthetics and functionality to deliver interfaces that not only look great but also feel effortless to navigate.
04
Environmental design
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From immersive booth designs to outdoor advertising, I create impactful designs that transform physical spaces into engaging brand experiences. I ensure every visual element is cohesive, strategically crafted, and enhances audience interaction.
"Crystal’s inherent and intuitive good taste, passion for design, and dedication to doing the right thing makes her one of the most thoughtful, reliable, hardworking, and fastest growing designers I know.
She can elevate a brand’s visual expression in a way that makes her clients rethink what's possible when it comes to their potential as a brand. Most impressively, Crystal does it all with warmth, poise, and charm that will keep any room engaged."
Cesley M. Musngi
Multidisciplinary Designer,
Currently @ BASIC/DEPT
Currently @ BASIC/DEPT